Analytics from the past 30 days
13.7% drop-off rate
21.3% drop-off rate
Simplify 'Find Food' navigation
Users are clicking multiple times before reaching food assistance. Consider adding a prominent single-click path from homepage.
Add Spanish parity checks
21.3% Spanish drop-off rate suggests content gaps. Run automated checks to ensure all key pages have Spanish equivalents.
Highlight 'Today's distributions' on homepage
High search volume for 'food today' - surface real-time distribution info above the fold.
Improve mobile CTA placement
Mobile users scroll past key CTAs. Move 'Get Help' and 'Find Pantry' buttons to sticky footer on mobile.
Reduce reading level for key pages
Get Help and SNAP pages score at 10th grade level. Simplify to 6th grade for better accessibility.
| Page | Parity Score | Issues Found | Suggested Fix |
|---|---|---|---|
/get-help | 92% |
| Add full SNAP benefits description to Spanish version; expand ADA notice translation. |
/about | 84% |
| Simplify Spanish text to 6th grade level; translate partner organization names; align mission wording. |
/news | 78% |
| Translate missing articles; standardize 'Read more' CTA; use consistent date format. |
/ | 96% |
| Adjust Spanish hero text to match 'Fighting hunger together' sentiment more closely. |
Ethics note: We do not collect personal user data. This check compares public site text only.
Overall Accessibility Score
Based on reading level, alt text, and tap targets
Average reading level is Grade 9.2. Target is Grade 6 for accessibility.
47 of 50 images have descriptive alt text.
Most interactive elements meet 44x44px minimum size.
Simplify SNAP enrollment instructions
Current text uses complex legal terminology. Rewrite at 6th grade level.
Add alt text to 3 partner logos
Missing descriptive alt text for Feeding America, United Way, and City of El Paso logos.
Increase footer link spacing on mobile
Footer links are 32px apart. Increase to 44px for better touch accessibility.
Add skip navigation link
Add 'Skip to main content' link for keyboard and screen reader users.
Improve color contrast on muted text
Some muted-foreground text has 4.2:1 contrast. WCAG AAA requires 7:1.
Audit powered by AI analysis. Manual review recommended for WCAG 2.1 AA compliance.
Banner will appear at the top of all pages when active.
